Box Office Film Exploration (Data Analysis and Visualization)

I explore the Box Office film industry to assist hypothetical film industries such as Microsoft in their new venture of creating a movie studio and identify the types of films that are doing well at the Box Office. The analysis was done by gathering data from IMDB, The Numbers, and The Box Office Mojo and producing descriptive statistics and visualizations.

My analysis of the movie industry which was done by gathering data from IMDB, The Numbers, and The Box Office Mojo and producing descriptive statistics and visualizations finds that:

• Genre: The highest grossing films made by the leading studios are animated, superhero, scifi, and fantasy movies, which should be the genres that the new studio should focus on.
• Production Budget: There is a very strong relationship between the production budget and ROI. If the studio has a lot of money to invest, they should choose a sci-fi/fantasy/superhero franchise film. However, with a small budget, they can choose a horror film and still get a high ROI.
• Release Month: Based on the analysis, the four months with the highest earnings based on domestic and worldwide returns are July, November, August, and February. Microsoft should focus on releasing movies during these months.